I’m a freelance UX Designer based in London. I do user research, UX & UI design, project strategy, and content design.
Understanding your user. I'm experienced in stakeholder interviews and workshops, journey mapping, building archetypes and personas, identifying job stories, and more.
Building the experience. I use Figma to build wireframes, high-fidelity UIs, and rapid clickable prototypes. I'm experienced in designing for web, tablet, and mobile.
Working seamlessly. I work with tools including Trello, Jira, Google Suite, and Confluence. I help teams understand and create project deliverables, key milestones, and deadlines.
What's a UI without words? I lead teams through branding and product workshops to decide their product principles, tone and voice strategy, and create empowering content.
Designing a service-led experience to make design a visible, accessible, and legitimate career path, now at 800+ members.
Rapidly designing a full high-fidelity MVP by leading the founders from ideation to sketching to prototyping.
Leading a complete UX & UI overhaul and crafting a seamless digital experience to help university students find engaging classes.
