I’m a freelance UX Designer based in London. I do user research, UX & UI design, project strategy, and content design.
Understanding your user. I'm experienced in stakeholder interviews and workshops, journey mapping, building archetypes and personas, identifying job stories, and more.
Building the experience. I use Figma to build wireframes, high-fidelity UIs, and rapid clickable prototypes. I'm experienced in designing for web, tablet, and mobile.
Working seamlessly. I work with tools including Trello, Jira, Google Suite, and Confluence. I help teams understand and create project deliverables, key milestones, and deadlines.
What's a UI without words? I lead teams through branding and product workshops to decide their product principles, tone and voice strategy, and create empowering content.
Carrying out the full double diamond process to design and deliver a new vision for payment method management for BP's global fleet management software.
Rapidly designing a full high-fidelity MVP by leading the founders from ideation to sketching to prototyping.
Researching, ideating and designing a smart educational platform that delivers curated content to the user.
Leading a select group of corporate partners through research and workshops, ultimately delivering a 24-month vision for business and digital transformation.
Designing a service-led experience to make design a visible, accessible, and legitimate career path, now at 800+ members.
Leading a complete UX & UI overhaul and crafting a seamless digital experience to help university students find engaging classes.